GRENADA – Liberty Business, the rebranded entity formerly known as Cable & Wireless Business, officially unveiled its new regional identity on February 5th at the Grenada Trade Centre. The launch event marked a significant expansion of digital solutions tailored for Caribbean businesses, positioning the company as a catalyst for technological advancement across the region.
The summit gathered business executives, government officials, and technology partners to demonstrate Liberty’s next-generation connectivity solutions and world-class support infrastructure. Under its renewed mission of ‘Connecting Communities and Changing Lives,’ the company reaffirmed its commitment to driving progress through technological innovation and operational excellence.
Lincoln Baptiste, Country Manager for Flow Grenada, emphasized the strategic importance of this transformation: “Liberty Business represents a bold step forward in how we serve and support enterprises. We’re investing substantially in technologies, partnerships, and human capital to build a robust digital ecosystem that empowers innovation.”
Executive presentations by Daniel Neiva, VP Chief Commercial Officer of B2B, detailed Liberty’s substantial investments in infrastructure modernization and customer experience enhancement across Caribbean markets. The event featured immersive demonstrations of cutting-edge solutions including:
– Next-Generation Connectivity and Digital Health solutions enabling operational agility
– Smart Room technologies for hybrid meeting environments
– Advanced Mobile Solutions for remote workforce management
– Data Resiliency Services ensuring business continuity and secure architecture
– Comprehensive Cybersecurity protections against evolving digital threats
The company showcased its strategic partnerships with industry leaders including Fortinet, Cisco, Microsoft, Oracle, and IBM. A panel discussion moderated by Bradley Ramcharan, Director of Multinational Accounts & Government Sales, examined digital transformation trends specific to the Caribbean business landscape.
Elena Dyer, Director of B2B Sales South Caribbean, concluded the event by emphasizing Liberty’s readiness to guide organizations through their digital evolution: “We stand beside our customers with both technological expertise and genuine passion for their success. Our team is committed to accelerating Grenada’s transition toward a digital-first economy.”
Local management, including B2B Manager Thomas John, highlighted the deployment of specialized account managers and support teams dedicated to serving Grenadian businesses. The Liberty Business initiative represents a comprehensive commitment to powering the Caribbean’s digital future through innovation-driven partnerships.