Over 30 owners and founders of micro, small and medium enterprises (MSMEs) gathered at Grenada’s Point Salines Hotel for a hands-on professional development workshop focused on robust product costing and strategic profit-driven pricing, organized jointly by the Grenada Chamber of Industry and Commerce (GCIC) and local enterprise support partner Ethniv.
Led by Gilbert Williams, a subject matter expert from Ethniv, the interactive session was crafted to address a critical gap for small Grenadian businesses: building practical capacity to calculate production costs accurately and design pricing frameworks that deliver consistent profit. Unlike generic business workshops, the training centered on actionable tools and techniques that small operators can implement immediately to strengthen their bottom lines and build long-term, resilient enterprises.
This specialized training is a core component of GCIC’s broader MSME Development Programme, a multi-faceted initiative designed to boost the global competitiveness of local Grenadian businesses. The programme delivers support across five key pillars: targeted skills training, digital transformation enablement, expanded market access, professional networking opportunities, and strategic cross-sector partnerships. As part of this ongoing collaboration with Ethniv, the two organizations have developed a dedicated e-commerce marketplace that will give participating MSMEs a digital platform to showcase and sell their goods to international and domestic audiences far beyond their local customer base. The platform is scheduled for launch in the coming weeks.
Participants in the workshop came from a wide cross-section of Grenada’s small business ecosystem, including food agro-processors, independent artisans, handmade craft creators, natural skincare product manufacturers, and a range of other small service and goods providers. Over the course of the session, attendees dived deep into foundational and advanced concepts, including alternative costing methodologies, value-based pricing models, healthy profit margin targeting, and actionable tactics to build brand visibility in Grenada’s increasingly crowded and competitive retail and online marketplace.
In remarks opening the workshop, GCIC leadership reaffirmed the organization’s long-standing commitment to lifting up the domestic MSME sector through targeted, relevant skills training and holistic business development support. MSMEs form the backbone of Grenada’s private sector, and sustained support for their growth translates directly to broader economic resilience and job creation across the island.
Feedback from participating entrepreneurs was uniformly positive, with the vast majority describing the training as timely, practically focused, and directly applicable to the day-to-day operations of their small businesses. One attendee shared in a post-workshop comment: “I extend sincere thanks to the GCIC for affording me the opportunity to be part of this timely activity. It was great. I had a great opportunity to learn new techniques that will surely enhance my small business.”
Beyond classroom learning, participants also gained access to an added value perk: complimentary professional product photography services from Reynaldo Bernard, lead photographer at Grenada’s Unique Photography. The sessions allowed dozens of entrepreneurs to capture high-resolution, professional-grade images of their core products, ready to use for digital marketing, social media promotion, and the upcoming e-commerce platform launch. This extra support further boosted the overall impact and value of the programme for small business owners operating on limited marketing budgets.
GCIC closed the event by extending formal gratitude to all collaborating partners: Ethniv for their expertise and program development support, Point Salines Hotel for donating venue space to host the workshop, and Reynaldo Bernard for his pro bono contribution of photography services. This cross-organizational collaboration created a rich, impactful learning experience that is projected to deliver tangible long-term benefits to the participating businesses and the broader MSME community.
Organizers also used the event as an opportunity to invite non-member participating entrepreneurs to join GCIC, outlining the wide range of membership benefits, including policy advocacy on behalf of private sector interests, exclusive networking events with industry leaders and potential partners, tailored business support services, discounted access to future training programmes, and early access to market intelligence and partnership opportunities.
As one of the longest-standing private sector representative bodies in Grenada, GCIC continues to center MSME support as a core organizational priority, with a sustained mission to nurture a culture of entrepreneurship, strengthen collaboration across the domestic business community, and drive sustainable, inclusive growth and competitiveness for small businesses across every region of the island.