作者: admin

  • BHTA strengthens skills with new marketing, business development course

    BHTA strengthens skills with new marketing, business development course

    In a strategic move to enhance Barbados’ tourism competitiveness, the Barbados Hotel and Tourism Association (BHTA) has celebrated the inaugural graduation of its specialized marketing and business development program. This four-week intensive course specifically targeted small accommodation providers and direct tourism service members, equipping them with advanced digital marketing strategies and brand development techniques essential for thriving in today’s data-driven tourism economy.

    The program, developed in collaboration with Flourish by Design, utilized the innovative ‘Piggies and Pickles’ framework designed to help small and medium-sized enterprises overcome branding challenges cost-effectively. Fully funded through the BHTA’s Tourism Fund, this initiative represents the association’s ongoing commitment to supporting national marketing objectives beyond traditional trade show participation.

    BHTA Operations Manager Greg Broomes emphasized the program’s strategic importance: ‘While international trade shows remain valuable, we recognize that smaller entities often lack resources for regular attendance. Equipping them with modern marketing tools enables them to amplify national marketing efforts and compete effectively in key source markets.’

    Graduates will now transition into a comprehensive year-long Group Mentorship Programme featuring quarterly expert-led workshops. This extended support system ensures practical application of learned skills and continuous professional development throughout the year.

    Program participant Barbara Thomas, Regional Manager of SunTours Caribbean, attested to the program’s transformative impact: ‘This training revolutionized our ability to communicate brand value and tell our story effectively. The knowledge gained directly enhanced our participation in the World Travel Market in London, allowing us to position Barbados as a premium destination.’

    Debbie Estwick, Strategic Brand Consultant and program facilitator, praised participants’ dedication: ‘We demystified branding and marketing management for the digital age, proving that strategic patience and smart partnerships can turn branding challenges into financial successes.’

    The initiative underscores Barbados’ broader commitment to sustainable tourism growth by empowering local businesses to become authentic brand ambassadors, ultimately strengthening the island’s position in the competitive global tourism market.

  • West Indies Oil Company Marks Christmas With Community Outreach

    West Indies Oil Company Marks Christmas With Community Outreach

    In a heartwarming display of corporate citizenship, the West Indies Oil Company Limited (WIOC) has launched a comprehensive community outreach program to celebrate the Christmas season. The initiative, which transcends conventional corporate social responsibility, demonstrates the company’s deep-rooted commitment to societal welfare during the festive period.

    The multifaceted program encompasses several charitable components designed to address diverse community needs. Company representatives have been actively distributing essential care packages containing food supplies and daily necessities to underprivileged families across local communities. Additionally, the petroleum company has organized special events and activities for children from various community centers, creating memorable experiences during the holiday season.

    Executive leadership at WIOC emphasized that this outreach reflects the organization’s core values of compassion and community support. ‘Our commitment extends beyond energy distribution to positively impacting the communities we serve,’ stated a company spokesperson. ‘The Christmas season provides a meaningful opportunity to reinforce our dedication to social responsibility and human connection.’

    The initiative has garnered positive responses from community leaders and beneficiaries alike, with many noting the significance of corporate entities maintaining strong community ties. This annual tradition has become increasingly impactful each year, with WIOC expanding both the scope and scale of their holiday outreach efforts to reach more communities across the region.

    Industry analysts observe that such community-focused initiatives represent a growing trend among energy sector companies seeking to strengthen their social license to operate while making tangible differences in people’s lives during important cultural and religious celebrations.

  • Fishermen: Dwindling catches as seas change, costs rise

    Fishermen: Dwindling catches as seas change, costs rise

    Barbados’s centuries-old fishing industry, a cornerstone of local nutrition, employment, and cultural heritage, is confronting an existential crisis driven by a confluence of environmental and economic pressures. Veteran fishers report severe disruptions to marine ecosystems, significantly diminishing their catches and jeopardizing livelihoods.

    At the Berinda Cox Fish Market, seasoned fisherman Victor Drayton provided a detailed account of the ecological breakdown. He explained how disrupted spawning paths are creating a generational catastrophe for fish populations. ‘When a generation of fish has a path where they go to conjugate and spawn, and that path gets blocked or changed… that generation born would not find back that navigation path,’ Drayton stated, highlighting a critical loss of instinctual marine behavior.

    This environmental degradation is compounded by past offshore oil and gas exploration. Drayton cited dredging activities as the source of ‘heavier damage to the fishing industry,’ which altered seafloor structures and accelerated the decline of key species. Fishers now report catching significantly smaller flying fish and dolphin fish (mahi-mahi), with many key species becoming harder to locate.

    The financial viability of fishing is collapsing under soaring operational costs. Skyrocketing fuel prices, limited access to duty-free fuel for long voyages, and crippling bank loans for boat maintenance are creating an unsustainable economic model. Drayton criticized ineffective bureaucratic responses, noting that while concerns are recorded in meetings, ‘no real help comes,’ leaving fishers in a perpetual cycle of debt without meaningful support.

    This sentiment is echoed across the island’s fishing communities. At the Bridgetown Fisheries Complex, fisherman David Webster revealed the extreme lengths required, venturing up to 370 miles offshore to secure a catch. Michael Davis, with over 30 years of experience, described the current season as the slowest in his career, attributing altered fish migration directly to shifting ocean temperatures. Veteran fisherman Owen ‘Accra’ Coppin confirmed that finding dolphin and flying fish now demands more fuel and longer, riskier journeys.

    The collective testimony from Barbados’s fishers underscores an urgent need for decisive governmental and industrial intervention. With the sector facing irreversible decline, the community is calling for policy measures that address both immediate economic hardships and long-term ecological conservation to safeguard a vital national industry.

  • Calvin Ayre Foundation Continues Holiday Outreach at Friends of the Care Project

    Calvin Ayre Foundation Continues Holiday Outreach at Friends of the Care Project

    The Calvin Ayre Foundation (CAF) has once again illuminated the holiday season for vulnerable children in Antigua through its cherished annual Christmas outreach program. This weekend’s event at the Friends of the Care Project and Friends Development Centre continued the Foundation’s longstanding tradition of community support during the festive period.

    Amid an atmosphere vibrant with laughter and holiday music, carefully selected students received personalized gifts in what has become a highly anticipated tradition on the Centre’s calendar. The significance of the event was further elevated by the presence of Governor General Sir Rodney Williams and Lady Williams, who joined in the celebrations.

    A particularly poignant moment occurred when student Kuba presented CAF’s Manager and Media Relations Specialist Jamilla Kirwan with a framed, hand-drawn picture as a heartfelt token of appreciation. This gesture symbolized the deep connections forged between the Foundation and the children since the program’s inception in 2018.

    Speaking on behalf of Ambassador Calvin Ayre, Kirwan expressed warm holiday wishes to students, families, and staff, emphasizing the Foundation’s ongoing commitment to supporting the Centre’s vital work. ‘The smiles on the children’s faces make it clear that moments like this matter,’ Kirwan noted, highlighting the emotional impact of the initiative.

    Beyond the immediate joy of gift-giving, the event reinforces CAF’s broader mission of community upliftment, inclusion, and compassion toward vulnerable groups. The annual celebration serves as a powerful reminder that seemingly small acts of kindness can generate profound joy and meaningful human connections, particularly during the holiday season.

  • OPINION: Diplomatic Maturity Prevails: How Responsible Engagement Secured Antigua and Barbuda’s Interests

    OPINION: Diplomatic Maturity Prevails: How Responsible Engagement Secured Antigua and Barbuda’s Interests

    In a notable demonstration of effective statecraft, Antigua and Barbuda has successfully navigated complex security negotiations with the United States, transforming potential travel disruptions into a framework of enhanced bilateral cooperation. The diplomatic breakthrough follows the U.S. proclamation of December 16, 2025, which initially raised concerns about visa validity and travel restrictions for Antiguan and Barbudan citizens.

    Under the strategic direction of Prime Minister Gaston Browne and Foreign Affairs Minister E.P. Chet Greene, Ambassador Sir Ronald Sanders engaged in high-level discussions with U.S. State Department officials. Rather than adopting confrontational tactics, the diplomatic mission focused on constructive negotiation aimed at safeguarding national interests while acknowledging U.S. security priorities.

    The negotiations yielded significant protections for Antigua and Barbuda citizens. The United States confirmed it would honor all existing visas, providing immediate assurance to students, business travelers, tourists, and families with pre-2025 visa approvals. This guarantee eliminated concerns about revoked visas and protected substantial personal investments in travel and education plans.

    For future travel arrangements, both nations agreed to align biometric systems as a practical security enhancement rather than a punitive measure. Ambassador Sanders emphasized that while technology would be harmonized, the travel process for citizens would remain fundamentally unchanged—a key concession achieved through diplomatic dialogue.

    The successful outcome highlights the effectiveness of professional diplomacy in creating mutual trust between nations of disproportionate size and influence. U.S. State Department officials demonstrated receptiveness and good faith engagement, reflecting the enduring strength of the bilateral relationship built over decades.

    This achievement underscores Antigua and Barbuda’s capacity to engage global powers from a position of respect and principled partnership rather than weakness. The resolution reaffirms the nation’s commitment to being a responsible international partner while steadfastly protecting the rights and interests of its citizens.

  • Asberth News Network founder Asbert Williams dies

    Asberth News Network founder Asbert Williams dies

    The Caribbean media landscape is mourning the loss of Asberth Williams, founder of the Asberth News Network (ANN), who passed away following a courageous battle with cancer. Family representatives confirmed his passing to iWitness News, marking the end of an era in independent journalism. Williams celebrated his 50th birthday just two months prior to his death, leaving behind a legacy of innovative news reporting. Williams launched ANN in November 2017, building upon his established reputation as a compelling media personality known for his distinctive social media commentary and grassroots street reporting. His collaborative work included production agreements with iWitness News, through which he developed his signature man-on-the-street segments that resonated with audiences across St. Vincent and the Grenadines. His contributions to digital media were formally recognized on multiple occasions when he received the Best Social Media Personality award in Searchlight newspaper’s Best of SVG people’s choice awards, cementing his status as a influential voice in the region’s media ecosystem.

  • Port truckers see import surge as Bajans look abroad for cheaper goods

    Port truckers see import surge as Bajans look abroad for cheaper goods

    A significant pre-Christmas surge in personal import activity at Bridgetown Port indicates a growing trend among Barbadian consumers seeking alternatives to high local prices by sourcing goods directly from international markets, according to port personnel.

    Port truck drivers report substantially increased workload in recent weeks, predominantly driven by household import volumes rather than commercial shipments. One driver interviewed noted the dramatic uptick in activity, stating that personal imports have exceeded last year’s holiday season volumes considerably.

    “The Christmas period has brought tremendous increase in import activities,” the driver reported. “Individual households are generating the majority of port logistics work through their consistent importation of barrels, boxes, and various household goods rather than large corporate consignments.”

    The driver directly attributed this consumer behavior shift to Barbados’ cost of living challenges, suggesting that residents find international sourcing more economically viable than purchasing from local retailers. “With local prices at current levels, households are strategically opting to procure desired items from overseas markets to maximize their purchasing power,” he explained.

    While acknowledging occasional processing delays due to customs clearance procedures, the driver confirmed that deliveries generally proceed efficiently even during the seasonal rush when documentation is properly prepared.

    The aggregation of seemingly small individual shipments—typically one or two barrels per household—creates substantial cumulative volume that sustains employment for truckers, freight forwarders, and clearing agents throughout the holiday season. From the driver’s perspective, while commercial enterprises import larger single consignments, the frequency of personal imports significantly outweighs business deliveries in overall port activity.

    Additionally, port workers have observed increased vehicle imports, though they emphasize this observation comes from direct operational experience rather than official statistics. This automotive import trend similarly reflects household efforts to optimize financial resources during economically challenging times.

    Despite the intensified workload and extended hours, the seasonal import surge has provided welcome financial benefits for workers throughout Barbados’ port logistics sector.

  • Thousands welcomed amid high-volume arrivals at ports of entry

    Thousands welcomed amid high-volume arrivals at ports of entry

    Barbados witnessed unprecedented tourism activity during its Tourism Week celebrations, with both air and sea ports experiencing historic passenger volumes. The island’s tourism sector demonstrated remarkable operational capacity as it welcomed thousands of visitors through coordinated hospitality initiatives.

    At Grantley Adams International Airport (GAIA), Saturday marked the busiest day for commercial flights in recent history. CEO Hadley Bourne reported the arrival of 22 wide-body commercial aircraft, supplemented by six cargo flights and approximately 13 regional services. This air traffic surge translated to nearly 7,900 tourist passengers and an additional 2,000 air-to-sea passengers transitioning through the airport facilities.

    Simultaneously, Bridgetown Port recorded an impressive influx on Friday, with over 10,000 cruise passengers disembarking from three major vessels: Arvia, Grand Princess, and Costa Pacifica. The cruise terminal transformed into a vibrant cultural hub, featuring traditional tuk band performances and local culinary offerings.

    The Barbados Tourism Marketing Inc. (BTMI) orchestrated special Visitor Appreciation Day activities across both ports. Arriving guests received warm welcomes featuring artisanal cocktails by mixologist Shane McCLean, complemented by local sweet treats and souvenir gifts. Departing travelers enjoyed farewell presentations from performers in traditional attire, with a roving photographer capturing final vacation moments.

    Notable enhancements included musical performances by pianist Rhea Drakes in food court areas and a special appearance by cricket legend Joel Garner, who engaged with visitors through autograph sessions and photo opportunities. The event also featured an innovative multilingual volunteer program, with students from the University of the West Indies and Barbados Community College providing translation services and local guidance in German, Italian, French, and Spanish.

    Airport authorities reported that pre-season equipment investments significantly improved operational efficiency during the peak period. Tourism officials expressed particular satisfaction with the robust arrivals from key source markets including the United States, Canada, Europe, and Caribbean neighbors.

    The successful Tourism Week, held December 14-20 under the theme “Tourism and Sustainable Transformation,” concluded with these events, demonstrating effective collaboration between BTMI, educational institutions, and local communities.

  • Fewer murders, but police chief warns of rising robberies, road deaths

    Fewer murders, but police chief warns of rising robberies, road deaths

    Barbados Police Commissioner Richard Boyce has delivered a sobering assessment of public safety, reporting divergent crime trends for 2025. While the nation witnessed a welcome reduction in homicides, this progress was offset by a concerning surge in robberies and persistent road fatalities that continue to plague the island nation.

    In his annual Christmas message, Commissioner Boyce acknowledged the complex landscape faced by the Barbados Police Service, characterizing the year as one of both advancements and setbacks. The decline in murders, he emphasized, demonstrated the effectiveness of intelligence-led policing strategies and strengthened community partnerships that have collectively contributed to saving lives.

    “Each year brings its share of challenges and triumphs, and 2025 has been no exception,” Commissioner Boyce stated. He highlighted that through “resilience, professionalism and teamwork,” the police service had fortified its relationship with the communities it serves.

    Despite these gains, the police commissioner sounded alarm over several persistent threats. Gun crime remains particularly troubling, creating fear and disruption across communities. Boyce described firearms violence as “a serious and troubling challenge” that continues to inflict pain on numerous families.

    The commissioner also drew attention to a sharp increase in robbery cases, noting that criminal patterns constantly evolve and require adaptive policing methodologies. “This year, robberies have seen a notable and troubling increase,” he cautioned, “reminding us of the ever-changing nature of crime.”

    Road safety emerged as another critical concern, with fatal accidents ranking among the most distressing issues facing the nation. Commissioner Boyce characterized each traffic death as “one too many” and pledged intensified road safety education and enforcement initiatives.

    Looking toward 2026, the police chief outlined a comprehensive strategy built on thoughtful analysis, collaboration, and decisive action. The service plans to modernize operations, strengthen community partnerships, and maintain professionalism guided by “the values of discipline, compassion and fairness.”

    Commissioner Boyce concluded by praising police officers and staff across all divisions, recognizing their daily sacrifices as “the backbone of our success” while calling for continued public patience and support in addressing the nation’s ongoing public safety challenges.

  • Over 7,800 cruise passengers arrive in Antigua in single day

    Over 7,800 cruise passengers arrive in Antigua in single day

    The shores of Antigua and Barbuda experienced a significant economic uplift on Monday as a formidable fleet of four cruise vessels descended upon St. John’s Harbour, delivering an impressive influx of over 7,800 passengers to the capital. This maritime convergence marked one of the most substantial single-day arrivals for the Eastern Caribbean nation, generating vibrant commercial activity throughout the urban center.

    According to official data released by Antigua Cruise Port, the German-flagged Mein Schiff 2 led the nautical procession with approximately 2,800 passengers aboard. It was closely followed by AIDAsol, which contributed an additional 2,400 visitors to the bustling port. Completing the maritime quartet were the renowned Queen Elizabeth and the luxury vessel Azamara Quest, which collectively accounted for nearly 2,600 more travelers disembarking onto Antiguan soil.

    The substantial visitor volume translated into immediate economic benefits across multiple sectors. Transportation providers witnessed exceptional demand for their services, with taxi operators reporting near-constant occupancy throughout the daylight hours. Tour companies experienced robust booking rates for island excursions, while retail establishments and dining venues recorded notably higher transaction volumes compared to typical weekday operations.

    Port authorities confirmed that this event aligns with an accelerating trajectory for cruise tourism, with December alone scheduled to host 98 vessel calls—surpassing the total recorded during the corresponding period last year. Industry analysts interpret these figures as indicative of the sector’s robust recovery and expansion within the Caribbean basin.

    The remarkable turnout not only demonstrates Antigua and Barbuda’s growing prominence as a premier cruise destination but also underscores the industry’s critical role in sustaining employment opportunities and supporting small to medium enterprises throughout the dual-island nation. Port officials emphasized that strategic investments in port infrastructure and visitor experiences continue to yield substantial returns in market competitiveness.