ST. JOHN’S, Antigua – Caribbean regional carrier LIAT Air is celebrating two years of independent operations this week, marking the milestone with the official launch of a brand-new customer loyalty initiative designed to reward frequent travelers: LIAT Air Club. Unveiled to the public on Thursday, this free membership program opens up new perks for passengers who choose the airline for their regional travel, introducing a points-based system that turns every eligible purchase into redeemable rewards.
Under the program’s structure, members accrue one point for every U.S. dollar spent on qualifying flights with the carrier. Those accumulated points can then be exchanged for a range of benefits, including free future flights, discounted or complimentary excess baggage allowance, and other travel-related perks. To cater to different levels of travel frequency, LIAT Air has structured the initiative across four tiered membership levels: Blue, Bronze, Silver, and Gold, with higher tiers unlocking increasingly valuable exclusive benefits for frequent fliers.
As a special anniversary promotion to commemorate the carrier’s two-year milestone, LIAT Air is also extending eligibility for points to passengers who completed eligible flights with the airline in the three months leading up to the program’s launch. New members who sign up for LIAT Air Club will have until September 30, 2026, to submit claims for these retroactive points, giving travelers more than two years to take advantage of the limited-time offer.
Hafsah Abdulsalam, Chief Executive Officer of LIAT Air, emphasized that the new loyalty program is first and foremost a gesture of gratitude to the customer base that has supported the carrier through its first two years of operations. “Today’s launch is our way of saying thank you to the thousands of customers who have supported LIAT Air throughout our journey,” Abdulsalam said in an official statement announcing the program. “LIAT Air Club is an investment in our customers, giving back to them by rewarding their loyalty while making travel even more accessible and rewarding.”
Since launching operations two years ago, LIAT Air has steadily expanded its footprint across the Caribbean, growing its regional route network to improve connectivity between island nations across the region. Company representatives framed the launch of LIAT Air Club as a key milestone in the carrier’s ongoing expansion strategy, building on its early growth to deliver greater value to the passengers that power its operations. The program is now open for new member enrollment via the airline’s official platforms.