Sagicor Financial Company Ltd. has reaffirmed its commitment to advancing public education across the Caribbean through continued sponsorship of the Caribbean Broadcasting Union’s Media Awards program. The financial services leader is specifically supporting two critical categories: Health Education Journalism (print) and Financial Literacy Journalism (television), recognizing outstanding media contributions that empower communities with essential knowledge.
The sponsorship forms part of Sagicor’s broader corporate social responsibility initiatives, strategically targeting areas where informed journalism can directly impact regional development. By honoring exceptional reporting in health and financial literacy, the program encourages media professionals to create content that transcends conventional news reporting to deliver practical, life-enhancing information to Caribbean audiences.
Ingrid Card, Vice President of Communications and Brand Experience at Sagicor, emphasized the transformative power of quality journalism: ‘We take immense pride in supporting media practitioners whose work demonstrates remarkable depth and thoughtfulness. Their contributions significantly advance public understanding of vital health and financial matters, ultimately fostering greater empowerment and well-being throughout our region.’
The awards have previously celebrated exemplary journalism, including Greater Belize Media’s television segment ‘Budgeting for Belizean Christmas Traditions’ which explored cultural spending patterns and financial planning during holidays. In print journalism, RJRGLEANER Communications Group received recognition for their article ‘Disease Transfer Eliminated,’ highlighting breakthroughs in public health protection.
Anthony Greene, President of the CBU, commended Sagicor’s private sector leadership: ‘This partnership provides crucial incentives for producing high-quality development-focused content. Such collaborations are fundamental to enhancing media offerings that serve Caribbean audiences effectively.’
The 37th Media Awards Gala, scheduled for August 2026 during the 57th CBU Assembly, will convene media professionals from across the Caribbean’s linguistic diversity—including Dutch, English, French, and Spanish-speaking regions—to celebrate excellence across all media platforms.