The Grenada Tourism Authority (GTA) has unveiled an ambitious three-day strategic session aimed at equipping stakeholders in Carriacou and Petite Martinique for the upcoming 2025/2026 tourism season. This initiative, designed to bolster brand positioning and messaging, will also provide critical insights into the GTA’s long-term vision for 2026 and beyond. The sessions, scheduled from November 12 to 14, will feature a series of presentations and interactive discussions led by key GTA executives. The program kicks off with a visit to Petite Martinique on November 12, followed by a comprehensive presentation of the 2026 Global Strategy by GTA CEO Stacey A Liburd on November 13. Social media expert Kered Clement will lead an engaging session on leveraging digital platforms for tourism promotion. The final day, November 14, will focus on Quality Assurance and Marketing 101, presented by QA Manager Keron Moore and CMO Tornia Charles, respectively. Stacey A Liburd underscored the importance of these sessions, stating, ‘It is essential for all stakeholders to be aligned and prepared for the challenges and opportunities ahead. Our collective effort in marketing these destinations will be pivotal in positioning them on the global stage.’ The GTA’s commitment to fostering collaboration and equipping stakeholders with the necessary tools highlights its dedication to strengthening the tourism sector in Carriacou and Petite Martinique.
GTA to host 3-Day immersive strategic session for Carriacou and Petite Martinique
