Antigua and Barbuda is poised to transform its tourism landscape through a strategic shift toward premium quality and sustainable development, according to Tourism Minister Charles Fernandez. In a comprehensive video address outlining the nation’s tourism roadmap for 2026, Fernandez emphasized that the upcoming year will mark a critical juncture for the sector’s evolution.
The minister revealed that multiple high-profile hospitality projects are advancing concurrently, representing a deliberate move away from mere room quantity expansion. Instead, these developments focus on elevating international standards through luxury branding, enhanced visitor experiences, and environmental sustainability. Major projects include the Marriott Resort, Moongate Development, Nikki Beach Resort and Spa, and the Nobu Hotel brand expansion.
Fernandez characterized these developments as indicators of a broader industry transformation. “These projects signify more than additional capacity—they represent our commitment to establishing new benchmarks in quality, luxury, and global brand presence,” he stated during his address.
The government’s approach integrates sustainability principles, workforce development, and community engagement as fundamental requirements for all tourism investments. This holistic strategy aims to ensure that tourism growth generates widespread socioeconomic benefits across the twin-island nation while maintaining environmental responsibility.
Minister Fernandez concluded that this coordinated development push will strengthen Antigua and Barbuda’s competitive positioning in the global tourism market while creating substantial employment opportunities and fostering sustainable economic development.