As the holiday season approaches, Campari is captivating the Caribbean with its dynamic ‘Red Passion Holiday Winningz’ campaign. The promotion, currently active in St Vincent and the Grenadines, Suriname, St Lucia, Grenada, and The Bahamas, offers consumers the opportunity to celebrate with a chance to win exciting prizes. Campari, known for its vibrant brand ethos, is not only setting the stage for memorable holiday experiences but also giving back to its loyal customers. Theresa Higgins-Edwards, Campari Export Manager, emphasized, ‘Campari is more than a brand; it’s an invitation to live passionately and celebrate boldly. This season, we’re rewarding that passion by giving back to our consumers who make every celebration unforgettable.’ From now until December 31, every purchase of Campari 750ml or 1 litre bottles from participating supermarkets and wholesalers enters consumers into a draw for weekly cash prizes, supermarket and gas vouchers, and phone cards. Monthly prizes include laptops, iPhones, and Samsung/Apple Watches. The grand prize, available in each market, offers a furniture and appliance shopping spree valued at US$3,500 or utility bills covered up to US$2,400. Higgins-Edwards added, ‘Across the Caribbean, Campari resonates with those who value culture, connection, and energy. This campaign transforms that connection into tangible rewards, ensuring every pour this holiday season comes with the chance to win big.’ Campari continues to embody passion, turning ordinary moments into extraordinary experiences, and invites Caribbean consumers to toast to togetherness, excitement, and bold living.