From Morne Du Don to runways in Paris and Milan

Julzzallure, a brand synonymous with bold individuality and innovative fashion, has captured the attention of the global fashion scene. Founded by Julietta Raoul, a Saint Lucian native now residing in Canada, the brand made waves at Paris Fashion Week with its signature hats showcased during the ‘Flying Solo NYC’ production. Fashion Week Online praised Julzzallure for its daring fusion of creativity and sophistication, describing each piece as a celebration of personal empowerment. Raoul’s journey from her humble beginnings in Morne Du Don, Castries, to gracing international runways is a testament to her resilience and passion. Her love for fashion began with hair styling, a skill she honed from the age of eight. After migrating to Canada in 1992, Raoul expanded her expertise, becoming a licensed hair professional and eventually creating the first Afro-textured mannequins in Alberta. Her foray into hat design began in 2024, leading to her participation in Milan and Paris Fashion Weeks. Despite challenges, Raoul’s work received overwhelming acclaim, particularly in Paris. Now, she is developing a line of hair products and planning to showcase her talent in her homeland. Raoul’s advice to aspiring creatives is to embrace their unique ideas and persevere, as every individual has something distinct to offer.