BTL Opens Signature Plus Store, Redefining Connectivity in Belize

Belize Telemedia Limited (BTL) unveiled its state-of-the-art Signature Plus Store on October 16, 2025, marking a transformative moment for the company and the nation’s telecommunications sector. Situated at BTL’s corporate headquarters on St. Thomas Street, the store is more than a retail space—it’s a beacon of innovation, offering the latest in connectivity technology and cutting-edge products. Designed as a hub for learning, engagement, and creativity, the store underscores BTL’s commitment to redefining Belize’s digital landscape.

During the grand opening, BTL Chairman Markhelm Lizarraga emphasized the company’s ambitious five-year strategy to modernize and expand its operations. Since 2021, BTL has invested heavily in upgrading its infrastructure, improving network reliability, and enhancing customer and employee experiences. Lizarraga described the store as a milestone that reflects BTL’s vision for the future.

Prime Minister John Briceño also lauded the initiative, highlighting BTL’s remarkable turnaround under effective leadership. He noted that BTL’s earnings surged from $1 million in 2019 to its current success, attributing this growth to strategic governance and employee dedication. Briceño expressed pride in BTL’s achievements, which he sees as a testament to Belize’s potential for technological advancement.

The Signature Plus Store is not just a retail destination but a symbol of BTL’s evolution and its role in shaping Belize’s digital future. With its focus on innovation and community engagement, the store is poised to become a cornerstone of Belize’s tech ecosystem.