OP-ED: Why back-to-school time shouldn’t mean back to unhealthy food marketing

As a parent navigating the ‘First Day of School’ milestone, the experience was both exhilarating and daunting. Months of preparation went into gathering essentials for my toddler’s preschool journey. However, this transition also unveiled a troubling reality: the pervasive and unethical marketing of unhealthy, ultra-processed foods targeted at children. These products, often disguised as lunchbox necessities, are cleverly designed to appeal to young minds, undermining efforts to promote healthy eating habits.