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  • Explosion reported at downtown Kingston KFC restaurant

    Explosion reported at downtown Kingston KFC restaurant

    On Wednesday morning, a sudden explosion rocked a KFC outlet in downtown Kingston, Jamaica, leaving two contracted technicians with burn injuries that are not believed to be life-threatening, according to senior leadership at the fast-food chain. Christopher Powell, the chain’s Operations Manager, shared official details of the incident in a public statement released shortly after the emergency unfolded.

    Powell emphasized from the outset that the company’s top priority has not shifted: protecting the health and safety of every employee, customer, and person present at the restaurant at the time of the blast. “Earlier today there was an incident involving an explosion at one of our KFC restaurants in downtown Kingston. Our first concern is, and continues to be, the safety and wellbeing of our team members, customers and everyone who is on site,” Powell said in the statement.

    He confirmed that the two injured people, both technicians working at the location, were quickly transported for medical care and are currently receiving treatment for their burn injuries. As of the latest update from the company, none of the injuries are categorized as life-threatening, a small relief amid the unexpected emergency. No other people at the restaurant were reported hurt in the blast as of Wednesday’s initial statement.

    Following the explosion, the KFC team on the ground moved rapidly to secure the entire premises, coordinate with local first responders, and roll out the chain’s pre-planned emergency response protocols to contain any further risk to people in the area. “Our team took immediate steps to secure the location and ensure that the necessary emergency response and support were provided,” Powell added.

    The international fast-food chain says it will continue to center its efforts on supporting the two injured technicians through their recovery process, while also launching a full review of safety protocols to prevent similar incidents at its locations moving forward. The restaurant remains secured as initial assessments of the damage and cause of the explosion get underway. The company has indicated it will release additional public updates as more details about the incident emerge.

  • Firgo Diamond talks greed, betrayal in new single ‘Big Shark’

    Firgo Diamond talks greed, betrayal in new single ‘Big Shark’

    In Kingston, Jamaica, an emerging voice in reggae and dancehall music is turning heads with a raw, unflinching new release that blends personal reflection with urgent calls out for societal change. Fast-rising artist Firgo Diamond has unveiled his latest single “Big Shark”, a purpose-driven track that cuts through the noise of mainstream music to confront pressing issues ranging from unbridled greed and personal betrayal to systemic poverty and the daily hardships that shape working-class communities across the island.

    The track is backed by an iconic industry figure: legendary reggae producer Computer Paul handled the production, with Mark “Feedo” Baines stepping in as executive producer. The final product weaves thoughtful spiritual rumination with sharp, unapologetic social critique, delivering a message rooted in raw truth, collective survival, and greater public awareness of the gaps that divide Jamaican society.

    In a recent conversation about the track’s origins, Firgo Diamond shared that the core idea for “Big Shark” grew out of observations he has made about shifting loyalties in his own life. “The song was inspired by the changes I always notice in people around me,” he explained. “The moment some people get a better opportunity, they forget where they’re coming from.”

    While the track draws heavily from Firgo Diamond’s personal experiences, it also expands to tackle systemic inequality that continues to hold back marginalized inner-city communities. He pulls no punches when calling out institutional failure, noting that even elected leaders often disregard the needs of low-income Jamaicans. “Even politicians sometimes have no regard for poor people. At times I feel like we still live on a plantation,” he said.

    Driven by ethereal, haunting melodies and lyrics that pulse with raw emotion, “Big Shark” carries a distinct spiritual undercurrent that the artist says comes from a mix of divine guidance and his own lived struggles. “It’s music people can meditate to. It can help youths stay connected to the Almighty despite the difficulties they face,” he shared.

    Interestingly, the track was not part of the original plan for that fateful studio session. Firgo Diamond says the concept emerged out of nowhere during a session booked to record an entirely different song. “We went there to record another song, but suddenly ‘Big Shark’ came to me,” Firgo recalled. “Paul laid the track and created one of the sweetest bridges I’ve ever heard. He looked at me and said, ‘Firgo, this song will shine for a lifetime.’”

    After hearing the rough early draft of the track, Firgo Diamond’s manager Margaret Pickersgill also pushed the artist to expand on the concept and fully develop the song, giving him the encouragement he needed to bring the final version to audiences.

    Much of Firgo Diamond’s discography is shaped by the personal adversity he has navigated over the years, including significant hardship and past legal struggles during his time living in the United States. Those experiences, he says, continue to fuel his songwriting and shape his unique perspective on the world around him. “I’ve been through a lot and my story still has to be told,” he said. “Sometimes people misunderstand conscious music, but I’ll always speak my truth.”

    Today, the artist balances his growing music career with a full-time regular job, but he notes that his passion for creating conscious, authentic reggae has never wavered. “The music is what I crave for,” he declared.

    Already, “Big Shark” has gained early traction, earning regular airplay on two prominent Jamaican radio outlets: Full Force Radio and SunCity Radio. Firgo Diamond shows no signs of slowing down, as he works to bring his message of truth and awareness to broader global audiences through authentic storytelling and purpose-driven reggae. Ultimately, the artist says his career goal is simple: to leave a lasting, positive legacy through his work, following in the footsteps of reggae’s most iconic figure. “I just want to leave some great music in this world, even a little fraction of what the great Bob Marley left behind,” Firgo Diamond said. “I want to leave inspiration for generations to come.”

  • Gas prices down $0.25, diesel down $0.25

    Gas prices down $0.25, diesel down $0.25

    KINGSTON, Jamaica — Jamaica’s state-owned oil refinery Petrojam has released its latest ex-refinery pricing update, confirming a series of adjustments to fuel costs that will go into effect for consumers across the island starting Thursday, May 28. Contrary to initial warnings that motorists would face higher gasoline prices at retail pumps, most common fuel grades have actually received a modest per-litre price cut.

    The 90-octane gasoline grade, a popular option for many modern vehicles, will be priced at $201.58 per litre following a $0.25 reduction. Similarly, the more widely used 87-octane gasoline will drop by the same $0.25 margin, bringing its ex-refinery price to $194.13 per litre.

    Diesel products have also seen matching downward adjustments. Regular automotive diesel will now carry an ex-refinery cost of $201.75 per litre, down $0.25 from the previous cycle, while ultra-low sulphur diesel, which meets stricter emissions standards, will retail at an ex-refinery price of $208.60 per litre, also reflecting a $0.25 per-litre decrease.

    Not all fuel products moved lower in this pricing cycle, however. Kerosene, commonly used for cooking, heating and certain industrial applications, saw a $0.25 per-litre increase that brings its ex-refinery price to $186.40.

    Liquefied petroleum gas (LPG) products saw far more dramatic shifts. Liquid propane will now cost $83.09 per litre, marking a $2.00 reduction from prior pricing, while liquid butane dropped even more sharply by $3.06 per litre, landing at an ex-refinery price of $94.17.

    It is important to note that these published figures represent Petrojam’s ex-refinery base costs. Independent marketing companies and retail gas station operators will add their own standard markups to these base prices before consumers see the final cost at the pump.

  • INDOMET and Civil Defense partner to enhance national risk management

    INDOMET and Civil Defense partner to enhance national risk management

    In a major step forward to strengthen disaster preparedness across the Dominican Republic, two key national agencies—the Dominican Civil Defense and the Dominican Institute of Meteorology (INDOMET)—have formalized a collaborative agreement to deploy specialized meteorological stations at high-priority strategic locations managed by the Civil Defense.

    The inter-institutional partnership was signed by Juan Salas, representing the Dominican Civil Defense, and Gloria Ceballos, head of INDOMET. The core mission of the agreement is to reinforce the country’s national Early Warning System by enabling constant, real-time monitoring of changing atmospheric conditions, standardized collection of climate data, and rapid, widespread distribution of critical weather updates to relevant stakeholders. Ultimately, the project is designed to meaningfully improve the nation’s disaster prevention frameworks and community-focused risk management strategies.

    Speaking after the signing ceremony, Salas outlined the operational structure of the new network: all installed stations will be overseen by specially trained Civil Defense staff posted across the country. This on-the-ground supervision will give national emergency authorities unprecedented, close-up visibility into developing weather patterns, allowing decision-makers to act far more quickly when hazards are detected. The enhanced monitoring capacity will directly support efforts to protect at-risk, vulnerable communities that face recurring exposure to severe natural events including Atlantic hurricanes, tropical storms, and widespread river and coastal flooding.

    For her part, Ceballos detailed the technical specifications of the equipment being rolled out: the new stations are thermopluviometric units purpose-built to collect precise, continuous measurements of rainfall and key climate variables. This granular data will help emergency planners and forecasters rapidly pinpoint geographic zones that face elevated risk of flash floods and other sudden, weather-driven disasters. Ceballos confirmed that INDOMET will take responsibility for providing ongoing technical support and specialized expert guidance to Civil Defense teams throughout the implementation and operation of the new monitoring network, ensuring the system delivers reliable, actionable data for years to come.

  • Reggae Boyz qualify for Unity Cup final after beating India 2-0

    Reggae Boyz qualify for Unity Cup final after beating India 2-0

    LONDON – In a gripping semi-final clash held at Charlton Athletic’s iconic Valley stadium on Wednesday, Jamaica’s men’s national football team, the Reggae Boyz, secured their spot in a second consecutive 2026 Unity Cup final with a clinical 2-0 victory over first-time tournament entrant India.

    The result sets up a highly anticipated final showdown this Saturday against defending champions Nigeria, who earned their own 2-0 semi-final win against Zimbabwe just two days prior on Tuesday. For Jamaica, this final will mark a third consecutive title decider against the Super Eagles, after the Reggae Boyz fell to Nigeria in both the 2022 and 2025 Unity Cup finals, adding extra stakes to the upcoming rematch.

    It took Jamaica less than 10 minutes to open the scoring, with debutant forward Courtney Clarke announcing his arrival on the international stage with a spectacular opening goal in the 8th minute. Clarke, one of two first-time internationals named in Jamaica’s starting lineup alongside 19-year-old defender Odin Samuels-Smith, cut inside from the left flank, dribbled past India’s backline into the penalty area, and curled a precise right-footed effort into the far top corner, out of reach of Indian goalkeeper Sandhu Gurpreet Singh.

    India fought hard to equalize through the remainder of the first half and most of the second, putting pressure on Jamaica’s defense and creating a handful of half-chances that failed to convert. The match was put to bed in the 78th minute, when Kaheem Dixon – a Charlton Athletic player who got to feature on his home stadium pitch – slotted home the insurance goal to seal the two-goal win for the Reggae Boyz.

    This historic run gives Jamaica a shot at redemption this weekend, as they look to finally take down the three-time defending champions and lift their first Unity Cup title.

  • Westmoreland police to intensify traffic enforcement operations

    Westmoreland police to intensify traffic enforcement operations

    St. James, Jamaica – Law enforcement leaders in Jamaica’s Westmoreland parish have announced sweeping plans to ramp up traffic enforcement initiatives across the region, launching a targeted crackdown on motorist indiscipline and deadly road incidents that have plagued local thoroughfares in recent months.

    Deputy Superintendent of Police Jordaine Allen, operations officer for the Jamaica Constabulary Force (JCF) Westmoreland Division, outlined the expanded safety push during a recent monthly sitting of the Westmoreland Municipal Corporation held in Savanna-la-Mar. He emphasized that the stepped-up traffic operations are a core pillar of the division’s broader public safety strategy, designed to restore order and protect both residents and visitors traveling across the parish.

    “After observing a steady rise in preventable road fatalities and widespread noncompliance among motorists, we are moving forward with expanded traffic operations to curb these dangerous trends,” Allen told attending officials. The senior officer added that sustained, visible police presence and consistent enforcement action remain central to the division’s commitment to making Westmoreland’s roads safer for all users.

    Alongside the new traffic safety initiative, Allen shared a promising update on overall violent crime in the parish: from the start of the current year, the JCF Westmoreland Division has recorded a 38% year-over-year drop in murder cases. Official data shows homicides have fallen from 16 reported in the same period in 2025 to 10 so far this year.

    Allen attributed the significant crime reduction to consistent, targeted operational activities rolled out across every community in Westmoreland. Moving forward, he confirmed, local police will maintain their strategic patrols and community-focused initiatives, while continuing to prioritize apprehending wanted suspects and persons of interest linked to criminal activity.

    “Residents of Westmoreland deserve to live in communities with little to no violent crime, and that is the standard we are working toward,” Allen said. “We will leave no stone unturned in our efforts to keep every citizen safe, and we will sustain our efforts to drive crime rates even lower in the months ahead.”

  • Matthew Perry assistant imprisoned over fatal drug injections

    Matthew Perry assistant imprisoned over fatal drug injections

    LOS ANGELES – More than a year after the unexpected death of beloved *Friends* star Matthew Perry, another perpetrator has been held legally accountable for his fatal overdose. On Wednesday, 61-year-old Kenneth Iwamasa, the personal assistant who repeatedly administered ketamine injections to Perry in the days leading up to his death, received a federal prison sentence of three years and five months. He is the fifth person sentenced to date in connection with the actor’s passing, after pleading guilty to a charge of conspiracy to distribute ketamine resulting in death.

    Court documents lay out a grim timeline of reckless drug use in Perry’s final days. Prosecutors confirm that between late October 2023 and the day of his death, Iwamasa – who resided at Perry’s upscale Los Angeles residence – gave the actor more than 25 ketamine injections, including at least three separate doses on the day he died. On his last day alive, Perry himself asked Iwamasa for a large injection, according to official court filings.

    In a heartbreaking statement submitted to U.S. District Judge Sherilyn Peace Garnett, Perry’s mother Suzanne Morrison laid bare the family’s betrayal. The Morrison family had trusted Iwamasa implicitly, she explained, saying his core role was to act as a companion and guardian for her son as he fought a long, public battle with addiction. “We trusted a man without a conscience, and my son paid the price,” Morrison wrote.

    Defense attorneys for Iwamasa have attempted to frame their client as a powerless hired hand, arguing he was unable to push back against the demands of his wealthy, famous employer. In a pre-sentencing court filing, the defense claimed Iwamasa was uniquely vulnerable to the unequal power dynamic of his relationship with Perry, noting simply: “In short, he could not ‘simply say no.’ That inability had tragic consequences.”

    Iwamasa’s conviction closes another chapter in the investigation into Perry’s death, which has already seen four other people sentenced for their roles in facilitating the actor’s addiction. The first convictions handed down tied to the case include two medical professionals who profited heavily from Perry’s dependency. Salvador Plasencia, one of the two doctors, was sentenced to two and a half years in prison. Prosecutors found Plasencia was the person who taught the untrained Iwamasa how to administer ketamine injections, despite knowing Iwamasa held no medical license and had no training treating patients with controlled substances. Plasencia and his co-conspirator, doctor Mark Chavez, sourced the ketamine for Perry at massively inflated prices, with Plasencia once joking in a message, “I wonder how much this moron will pay.” Chavez received a sentence of house arrest rather than prison time.

    Earlier this month, Erik Fleming, a certified drug counselor who acted as a middleman to supply Perry with controlled substances, was ordered to serve two years behind bars. Last month, Jasveen Sangha, a British-American drug dealer nicknamed “The Ketamine Queen” who marketed herself as a supplier to A-list celebrities, received a 15-year prison sentence, the harshest penalty handed down in the case to date.

    Perry, 54, who became a global icon for his portrayal of sarcastic, beloved everyman Chandler Bing on the hit 1990s and 2000s sitcom *Friends*, had opened up about his decades-long struggle with substance addiction publicly. At the time of his 2023 death, he had appeared to many close colleagues to be gaining control over his disease. The actor had originally begun using ketamine as part of a supervised medical therapy program to treat his depression, but prosecutors say that by late 2023, he had developed a full addiction to the drug – an anesthetic with psychedelic properties that is also commonly misused as a club drug. Perry was found dead in his hot tub in October 2023 from an accidental overdose.

    His death triggered an outpouring of global grief from multiple generations of *Friends* fans, who still adore Perry for his iconic role on the sitcom, which followed six friends navigating adulthood, romance and work in New York City. The show turned its entire main cast, all relative unknowns before the show premiered, into global A-list celebrities and earned Perry enormous wealth – but behind the fame, he continued fighting a hidden battle with alcohol and painkiller addiction that spanned decades. In 2018, he suffered a life-threatening ruptured colon caused by drug use and required multiple emergency surgeries. In his 2022 memoir, *Friends, Lovers and the Big Terrible Thing*, Perry documented his decades-long battle, writing that he had completed detoxification more than 60 times, and noted: “I have mostly been sober since 2001, save for about sixty or seventy little mishaps.”

  • Eco-Bahia Foundation showcases Cayo Levantado restoration project at international congress

    Eco-Bahia Foundation showcases Cayo Levantado restoration project at international congress

    When leading botanical and conservation experts from across the Caribbean and Central America gathered in Santo Domingo for the 2026 International Botanical Bridges Congress, hosted at the Dominican Republic’s National Botanical Garden, one standout initiative took center stage: the award-winning ecological restoration work at Cayo Levantado Resort, spearheaded by the Eco-Bahia Foundation with backing from Piñero.

    Far from a standard tourism development project, the Cayo Levantado restoration has reimagined what sustainable travel can look like in the Caribbean, blending biodiversity protection with thriving hospitality operations. The project’s leaders framed it as a replicable blueprint for balancing economic growth from tourism with long-term ecological health, drawing keen interest from attendees representing scientific institutions, environmental nonprofits, and policy bodies across the region.

    During the congress, Juan Uranga González, an environmental engineer leading the on-site restoration work, broke down the dramatic transformation that has reshaped the resort’s landscape. Rather than sticking to the water-heavy, non-native landscaping common to many Caribbean hospitality sites, the team rebuilt the area into a climate-resilient native ecosystem centered on local and endemic plant species. Official biodiversity surveys conducted at the site have documented 308 distinct plant species, 67 percent of which are native to the Dominican Republic – a remarkable shift from the resort’s original landscaping that relied heavily on water-intensive, non-native ornamental plants.

    Following presentations at the congress, participating experts traveled to Cayo Levantado for an on-site tour, allowing them to observe the restored ecosystem’s progress firsthand. Alex Matás, a key stakeholder in the initiative, emphasized that the project defies the common misconception that tourism and conservation are incompatible. Instead, Matás noted, the Cayo Levantado model proves that the travel sector can overhaul its operations to cut ecological harm, protect native biodiversity, suppress invasive species, and still deliver high-quality visitor experiences.

    The restoration project was developed in close collaboration with the Dr. Rafael María Moscoso National Botanical Garden, a partnership that highlights the power of linking academic scientific research with private sector tourism development. Organizers of the congress noted that this cross-sector collaboration makes the Cayo Levantado project particularly valuable for other regions grappling with how to advance ecosystem restoration while supporting livelihoods tied to travel.

    Key themes of this year’s International Botanical Bridges Congress ranged from large-scale ecosystem restoration and native flora conservation to urban sustainability, the expansion of global seed bank networks, and expanding public environmental education. The inclusion of the Cayo Levantado project as a featured case study underscores the growing global focus on integrating conservation into high-impact economic sectors like tourism, particularly in biodiversity-rich tropical regions.

  • Faulkland, Reggae Youths to contest St James FA  Major League final

    Faulkland, Reggae Youths to contest St James FA Major League final

    ST JAMES, Jamaica — Two local football clubs have locked in their spots for the highly anticipated St James Football Association/Sandals Major League final, capping off two dramatic semi-final return legs hosted at Jarrett Park on Monday afternoon. Faulkland Football Club and Reggae Youths both overcame tough opposition to book their place in this Saturday’s title decider, with the added incentive of a spot in the upcoming Jamaica Football Championships qualifiers on the line for the eventual winner.

    Faulkland FC delivered a dominant 4-1 victory over Montego Bay Boys Club on Monday, turning a narrow 2-0 first-leg advantage into a commanding 6-1 aggregate win. The match was put beyond doubt when substitute Radcliff Dawkins scored two quick fire goals just minutes after entering the pitch, sealing Faulkland’s place in the final. Earlier in the game, Tyshan Hill opened the scoring for Faulkland in the 36th minute, before Matthew Thorpe equalised from the penalty spot six minutes later to level the first half. Faulkland stepped up their attacking intensity after the break, netting three goals in just five minutes to eliminate their opponents: Jalani Nicholson put Faulkland ahead in the 76th minute, before Dawkins’ late double put the result beyond any dispute.

    In the second semi-final, Reggae Youths and Heights FC produced a goal-packed 4-4 draw that kept spectators on the edge of their seats, with Reggae Youths edging the aggregate score 5-4 to claim their second consecutive spot in the Major League final. Trailing 1-0 from the first leg, Heights FC made a blistering start, scoring two quick goals in the first half to take a surprise lead. An own goal from Sebastian Robinson in the 22nd minute was followed by a close-range finish from Tevin Haughton just two minutes later, set up by former Jamaica national team player Allan Ottey.

    Reggae Youths recovered quickly, however, with Anthony Gooden pulling one back in the 28th minute to level the aggregate score. Natoneil Wilson put Reggae Youths ahead before half time with a close-range header, before scoring his second of the game in the 50th minute to extend his side’s aggregate lead to 4-2. Ottey responded for Heights FC with a 59th minute goal, before Tyrique Scott restored Reggae Youths’ two-goal aggregate advantage. Haighton scored a late second for Heights in stoppage time to secure a 4-4 draw on the day, but it was not enough to overturn the aggregate deficit, sending Reggae Youths through to the final.

    For Faulkland FC head coach Gregory Palmer, reaching the final is just the first step in a far more ambitious plan to return the parish of St James to top-flight Jamaican football. St James has not had a representative in the Jamaica Football Championships — the country’s second-tier competition — for four consecutive seasons, and Faulkland FC was the last parish side to compete at that level. Palmer says his squad is determined to end that drought, with the long-term goal of earning promotion to the Jamaica Premier League. “If it was up to me, we would have more than one St James team playing at that level, so this our aim, not just to play in the final, but to get to the Championships and then try to make it to the Premier League,” Palmer told reporters. The coach added that Monday’s lopsided result was no surprise, given his side’s strength across the pitch: “Based on the firepower we possess, we will always be able to score goals, because goals win games and defending win championships. We just need both units doing their jobs on match day.”

    Reggae Youths, who lost last year’s final to Flankers FC, are looking to go one step further this season. Head coach Loren Salesman, who previously led the club to back-to-back league titles, acknowledged his side was forced to work hard for their place in the final after a shaky performance against Heights FC. “We were always on the back foot and we had plans to keep a clean sheet but we made too many mistakes. But I was never worried about our ability to score, I just knew we needed to avoid falling too far behind,” Salesman explained. With the final just days away, the coach says his squad will return to training to iron out errors ahead of their title shot: “We want to win the final so we are going back to the drawing board now and get some serious training in so we can do our best.”

    The St James Major League final will kick off this Saturday, with the winner not only lifting the regional title but also advancing to the Jamaica Football Championships qualifiers, scheduled to begin the first week of June.

  • Jahriffe encourages strength, spiritual awareness with inspiring new single ‘Shine Bright’

    Jahriffe encourages strength, spiritual awareness with inspiring new single ‘Shine Bright’

    KINGSTON, Jamaica — For roots reggae artist Jahriffe, music is far more than a form of entertainment: it is a vessel for spiritual awakening, cultural connection, and genuine encouragement for people navigating life’s hurdles. The U.S.-based singer has channeled this philosophy into his powerful new single, “Shine Bright,” an uplifting roots reggae track centered on themes of resilience, unshakable self-belief, and intentional purpose.

    The track grew from a deeply personal place. Jahriffe crafted the anthem after turning to music for his own motivation during challenging periods, with the explicit goal of extending that same push of encouragement to audiences worldwide. “Shine Bright was inspired by my need for motivation, with the intention of motivating others through music,” Jahriffe shared in an interview. “My desire is for listeners to develop an unstoppable mindset.”

    Built on warm, organic live instrumentation and thoughtful, conscious lyricism, the track weaves together real-life personal experience and a celebration of the inner strength required to chase dreams with clarity and confidence. What began as a simple guitar concept written by Jahriffe evolved into the finished anthem under the production guidance of David Goldfin, who is also known professionally as Jah D. Staying true to the track’s intimate origins, Jahriffe recorded his vocals in his own home studio, infusing the final cut with an unfiltered, authentic energy that resonates with listeners.

    Jahriffe’s artistic perspective is shaped by the reggae icons who paved the way for conscious roots music. He counts legends including Bob Marley, Peter Tosh, Bunny Wailer, Dennis Brown, and Burning Spear as core influences on both his sound and his musical philosophy, and cites the late Vaughn Benjamin as a particularly profound spiritual influence. Performing alongside his long-time band, the JAH-N-I Roots Movement, Jahriffe insists that live instrumentation is non-negotiable for preserving reggae’s core authenticity. “This is the true foundation of all riddims, and if we do not continue this tradition of live instrumentation, it would be like cutting out the veins that carry blood through the body,” he explained.

    For the singer, reggae is first and foremost a spiritual and cultural force, designed to lift up audiences and awaken them to their own potential. “The purpose of writing, producing, and performing reggae music, particularly roots reggae music, is to transmit positive awareness of one’s greatness through the music,” he said. “We use reggae to sustain our natural connection to the divine essence of life.”

    Since its official release, “Shine Bright” has already struck a chord with listeners around the world, with many adopting the track as a go-to daily source of motivation and hope. Looking ahead, Jahriffe and his team are deep in work on a new full-length album, which will expand on the musical and spiritual journey he launched on his 2021 project *Reflection*. While the album’s title has not yet been finalized, Jahriffe has confirmed that the record will deliver more of the authentic, positivity-centered, spiritually rooted conscious reggae his audience has come to expect.

    For the artist, the work goes beyond creating charting tracks: he aims to build a lasting legacy defined by meaningful music and aligned with consistent positive action. “My goal is to create a legacy of good music matched with positive actions in daily life, so that what I write and sing about can be manifested and remembered by others,” he said.