Digicel, the Caribbean-based telecommunications giant, is undergoing a significant transformation under the leadership of its new CEO, Marcelo Cataldo. Appointed in early 2024, Cataldo, a seasoned executive with a background at Millicom, is steering the company toward financial stability and growth after years of grappling with substantial debt. Founded in 2001 by Irish entrepreneur Denis O’Brien, Digicel expanded rapidly across 25 markets in the Caribbean, Central America, and the Pacific, but its aggressive growth strategy left it burdened with a debt load that once peaked at $7 billion. Following a 2022 debt-for-equity swap that reduced its liabilities by $1.7 billion, the company has successfully refinanced its remaining obligations, bringing its total debt down to approximately $2.7 billion. Cataldo’s strategy focuses on three key areas: enhancing mobile services, expanding fibre-optic networks, and boosting enterprise solutions. With 10 million customers across its markets, Digicel aims to transition users from feature phones to smartphones, thereby increasing average revenue per user (ARPU). The company also plans to extend its fibre network, which currently reaches about 900,000 households, with significant expansions underway in Guyana and Curaçao. Additionally, Digicel is leveraging its expertise in ICT solutions, including cloud computing and data centers, to strengthen its enterprise services. Cataldo emphasized the importance of collaboration with regulators to accelerate digital adoption in the region. Despite challenges such as stagnant population growth in the Caribbean and the high cost of smartphones for many households, Cataldo remains optimistic about Digicel’s ability to drive digital transformation and achieve long-term growth. The company’s recent partnership with Caban Energy to provide clean power for its operations in Jamaica underscores its commitment to sustainability. Cataldo concluded that while it is still early in his tenure, Digicel is on track to meet its financial targets and deliver on its promises to stakeholders, positioning itself as a key player in connecting the Caribbean to the digital world.
