The Dominica Hotel and Tourism Association (DHTA) has formally rolled out its highly anticipated “Hiking in November” campaign, a carefully curated series of guided outdoor experiences crafted to immerse both local residents and international visitors in the Caribbean nation’s unrivaled natural landscapes, rich ancestral cultural legacy, and time-honored wellness practices. Announced via an official DHTA press release, the initiative will host two distinct, thematically tailored guided treks across consecutive Saturdays on November 14 and November 21, 2026. Anchored by three core guiding principles – cultural celebration, holistic wellness, and communal connection – the program is strategically structured to invigorate domestic tourism flows while nurturing widespread, grassroots appreciation for Dominica’s globally renowned environmental assets. Association leadership emphasized that the project redefines the scope of the island’s tourism ecosystem, moving far beyond the narrow focus on international visitor arrivals to create accessible, meaningful opportunities for local communities to rediscover, engage with, and take pride in their own national treasures. Each of the two scheduled outings offers a fully unique itinerary and thematic focus to cater to varied participant interests. The first hike, taking place on November 14 at Sari Sari Falls, carries the official theme “Nature, Water and Togetherness”. This route is designed to showcase Dominica’s globally celebrated abundance of pristine freshwater ecosystems, while highlighting the proven mental and physical health benefits of shared, community-centered outdoor activity. Organizers are encouraging all participants to wear bright yellow for the event, with hearty local one-pot dishes available for on-site purchase to support local food vendors. The second trek, scheduled for November 21 along the Chemeh Letang Trail leading to Denier Falls, operates under the theme “History and Identity”. This immersive excursion guides hikers through the island’s lush, biodiverse rainforest while weaving in guided storytelling sessions that unpack Dominica’s layered cultural and colonial history. Participants are invited to wear green for this leg of the program, and local hospitality operator Rosalie Bay will offer pre-hike gentle yoga sessions to loosen muscles, exclusive discounted post-trek massages, and a full local one-pot meal priced at just EC$25. Far more than a casual recreational series, the DHTA positions hiking as a foundational, long-term pillar of Dominica’s differentiated national tourism brand. The association notes that the “Hiking in November” initiative is intentionally designed to create inclusive economic spillover effects that support community livelihoods, generating new revenue streams for local food purveyors, independent tour guides, and small, non-hospitality local businesses that are often excluded from the benefits of peak international tourism seasons. Beyond economic gains, the program also seeks to advance public physical health outcomes, instill lifelong sustainable conservation habits among participants, and empower local residents to act as authentic, firsthand brand ambassadors for Dominica’s iconic “Nature Island” global identity. Registration for each individual guided hike is set at a flat rate of EC$45 per person. Any members of the public seeking to sign up, or to access specific logistical details including exact meeting points and scheduled departure times, are instructed to reach out directly to the DHTA via their official contact email at info@dhta.dm.
DHTA launches “Hiking in November” initiative to celebrate Dominica’s heritage and wellness
