In a landmark celebration of cigar heritage, Habanos S.A. has introduced ‘Princesas,’ an exclusive commemorative vitola honoring the 185th anniversary of its historic Punch brand. This limited edition release resurrects a distinguished cigar format originally popularized during the 1960s, showcasing the enduring craftsmanship that has defined the brand across generations.
The global premiere was hosted on December 6th in the prestigious setting of Limassol, Cyprus, selected for its vibrant community of dedicated Habanos enthusiasts. The exclusive event, orchestrated by Phoenicia TAA Cyprus—the official Habanos distributor for Africa and the Middle East—drew an international assembly of over 550 aficionados.
Established in 1840 to cater to the expanding British market, Punch has cultivated an iconic status within the premium cigar industry. The ‘Princesas’ edition—whose name translates to ‘princesses’—serves as a tribute to the indispensable contributions of women throughout the Habano ecosystem. From skilled workers in tobacco fields and production facilities to retail experts and devoted consumers, women represent a foundational pillar in sustaining the unique legacy and quality of Habanos.
Following its debut in Cyprus, the Princesas vitola is scheduled to become available in additional international markets throughout the coming months.