In a vibrant display of activism, Soroptimist International Esperance has launched the Cedros Mural Activism Project, marking the commencement of the global 16 Days of Activism Against Gender-Based Violence. The initiative, situated near Beaulieu Recreation Grounds and Cedros Secondary School, directly aligns with this year’s UN Women theme combating digital violence against women and girls.
The striking orange mural serves as both artistic statement and practical resource, featuring six bilingual messages that address various dimensions of gender-based violence. These messages highlight non-physical abuse patterns, confront human trafficking realities, warn about online predators, advocate for victim support, and provide essential contact information for assistance services. This project extends the club’s previous efforts, including the installation of awareness benches addressing human trafficking in July.
The launch event garnered significant governmental support, with Minister of People Social Development and Family Services Vandana Mohit declaring the initiative “a national symbol of resistance against abuse, exploitation and digital violence.” Minister Mohit emphasized national responsibility in breaking digital gender-based violence walls through policy measures, counseling services, grant support, and community interventions.
Notably, the Soroptimists’ ‘Think Before You Click’ initiative previously received the Delegates Choice Best Practice Award at the Soroptimist International of Great Britain and Ireland Conference. The program, developed in partnership with the UN Office on Drugs and Crime (UNODC), educates secondary school girls about cybercrime protection and gender-based violence prevention.
Director of The Counter Trafficking Unit Allan Meiguel endorsed the campaign while highlighting the urgent need for a dedicated service office in the vulnerable coastal community of Cedros. This sentiment was reinforced by Energy Minister and local MP Ernesto Kesar, who emphasized that gender-based violence constitutes a societal issue requiring collective condemnation and action.
The event culminated in a powerful appeal urging legislative action against digital violence, increased investment in women’s organizations, and community commitment to challenging harmful online norms while supporting survivors.