Hundreds of secondary school students from 14 institutions across Trinidad recently took part in a transformative week-long initiative under Dove’s Self-Esteem Project. The program, which ran from October 13 to 17, featured the brand’s signature Confident Me motivational workshops, aimed at fostering self-worth and resilience among young people. Organized in collaboration with Unilever Caribbean Limited, the workshops were designed to address the growing issue of low body confidence, which research shows can adversely affect friendships, health, and academic performance.
The sessions, grounded in scientific research from the Centre for Appearance Research, emphasized interactive activities, group discussions, and personal reflections. Students were encouraged to identify their strengths and embrace their individuality, moving beyond societal beauty standards. Wellness experts and mental health advocates Simone Da Costa and Chelsea Cree, alongside Unilever Caribbean staff, played pivotal roles in facilitating these meaningful conversations.
Alanna Ramjattan, Marketing Manager at Unilever Caribbean Ltd, addressed the students with a powerful message: “You are enough, just as you are. In a world dominated by filters and unrealistic ideals, it’s easy to forget your true worth. Your value lies in who you are, your talents, and the positive impact you make.” Ginelle Lambie, Managing Director at Unilever Caribbean Limited, echoed this sentiment, emphasizing that Dove’s mission is to remind young people that beauty is diverse and that authenticity is their greatest strength.
The initiative, which included schools such as North Eastern College, Holy Faith Convent, and Naparima Girls’ High School, is set to become a long-term program across Trinidad and Tobago. Dove remains committed to empowering the next generation, equipping them with the tools to navigate societal pressures and build lasting confidence.