Versace names Pieter Mulier as new creative head

MILAN, Italy – In a strategic move to revitalize the iconic Italian fashion house, Versace has announced the appointment of Belgian designer Pieter Mulier as its new Chief Creative Officer. The decision, confirmed by parent company Prada Group on Thursday, marks a significant leadership shift following the abrupt departure of Dario Vitale last December after just nine months in the role.

Mulier, 46, joins Versace from Alaïa where he served as creative director since 2021, becoming the first to hold the position since the legendary founder’s passing. His appointment effective July 1 reunites him with longtime collaborator Raf Simons, who currently co-designs at Prada alongside Miuccia Prada.

The move represents Prada Group’s latest effort to reinvigorate Versace since acquiring the brand for €1.25 billion from Capri Holdings last year. Under American ownership, Versace had faced significant challenges in maintaining its competitive edge in the luxury market.

Mulier brings an impressive pedigree, having spent much of his career alongside Simons at prestigious houses including Jil Sander and Christian Dior before his tenure at Calvin Klein. His architectural background has informed his distinctive design approach, characterized by sculptural creations that masterfully play with volume and proportion.

At Alaïa, Mulier successfully revived the brand’s relevance with instantly iconic pieces like the studded Mary Jane ballerina flats and the elongated ‘Le Teckel’ handbag, earning him the International Designer of the Year award at the CFDA Awards in 2023.

Lorenzo Bertelli, Head of Versace, expressed confidence in Mulier’s appointment: ‘We believe he can truly unlock Versace’s full potential while engaging in a fruitful dialogue with the brand’s strong legacy.’

Mulier will present his final collection for Alaïa during Paris Fashion Week in March before assuming his new responsibilities at the Italian luxury house.