Dems’ Greaves steps up ‘grassroots’ campaign in St James South

In the politically volatile constituency of St James South, Democratic Labour Party candidate Pedro Greaves is executing an aggressive grassroots campaign strategy ahead of Barbados’ forthcoming general election. The sports administrator and finance manager has intensified his door-to-door outreach following official ratification at the party’s annual conference in August 2025, though he emphasizes community engagement began as early as March of that year.

Greaves’ campaign leverages substantial pre-existing relationships with local organizations, including the Haynesville Community Youth Group, Melbourne Youth Cricketers teams, St James Stilettos netball team, and cricket programs at West Terrace Primary School and Good Shepherd Primary School. His most visible initiative—a debushing program—employs residents to clear overgrown areas, addressing both environmental aesthetics and public safety concerns, particularly in communities with significant elderly populations.

The candidate reports overwhelming voter engagement, having personally contacted nearly 6,000 constituents. Residents consistently raise pressing national issues including crime escalation, gun violence, cost-of-living pressures, underemployment, and inadequate public transportation—specifically citing the absence of bus service in West Terrace.

As one of the DLP’s younger candidates, Greaves acknowledges mentorship from party leader Ralph Thorne, emphasizing “true representation” as the campaign’s cornerstone. His policy priorities mirror constituent concerns: intensified law enforcement against crime, economic measures to reduce living costs, preservation of public transportation, and comprehensive education reform.

The campaign received a significant endorsement from former area MP Donville Inniss, who dismissed claims of DLP unpreparedness while defending the party’s low-profile strategy: “If you need posters for constituents to recognize you, you’ve been a successful failure as an MP.” Inniss characterized Greaves as an energetic, committed candidate who understands community needs, urging voters to assess both government performance and opposition alternatives amid concerns about voter apathy.

St James South represents a critical bellwether constituency, having alternated between Democratic Labour Party and Barbados Labour Party representation consistently since its establishment in the 1980s. The current election pits Greaves against incumbent Sandra Husbands of the BLP, a strategic communications specialist and community advocate, in what remains one of Barbados’ most politically competitive districts.