Sagicor Financial Services demonstrated its ongoing dedication to community enrichment and youth empowerment through its seasonal Making A Giant Impact in Children (MAGIC) program during the 2025 holiday period. The initiative formed a crucial component of the corporation’s broader corporate social responsibility framework, which prioritizes meaningful community investment and youth development.
Company volunteers organized special Christmas celebrations at two key institutions: Wesleyan Children’s Home and St James Police Youth Club. At the children’s home, Sagicor staff hosted an afternoon of festive activities and games, creating joyful interactions and lasting memories for the residents. Each child received individually tailored gifts aligned with their personal interests, alongside seasonal treats and tokens. The home’s management expressed profound gratitude for Sagicor’s sustained partnership and support.
The outreach continued at the St James Police Youth Club, where Sagicor volunteers arrived with Santa Claus—making a dramatic entrance in a vibrant red pickup truck rather than traditional sleigh. The event generated laughter and genuine connection as team members distributed presents to all children while emphasizing values of positive engagement and personal development.
Asha Nabbie, Vice President of Marketing and Communications for Southern Caribbean, emphasized the strategic importance of these initiatives: “The St James Police Youth Club plays a critical role in nurturing discipline, leadership and social responsibility among young people. Our annual Christmas programs demonstrate Sagicor’s commitment to creating positive change, bringing joy and belonging during this special season.”
The MAGIC initiative reflects Sagicor’s institutional philosophy that corporate responsibility extends beyond financial services to active community participation and support for future generations.