In a significant display of corporate social responsibility, Shen Long Company—renowned manufacturer of Snowkleen toilet paper, kitchen rolls, tissues, diapers, and recently launched detergents—distributed extensive Christmas care packages to fifteen social institutions on Saturday. The ceremonial handover was presided over by President Jennifer Simons, who publicly commended the company for its deep community engagement.
Company Director Xie Da emphasized that social responsibility forms the cornerstone of Shen Long’s corporate philosophy. ‘We firmly believe a company’s value is measured not by its commercial success, but by its compassion and care for the most vulnerable in society,’ Xie stated during the event.
The donation drive presented logistical challenges for some institutions due to the volume of supplies. However, with assistance from Shen Long staff, all packages were successfully loaded into vehicles. Each package contained fifteen essential items, including sacks of potatoes, 50kg bags of rice, chicken legs, Christmas breads, and a variety of paper products.
This initiative continues a tradition Shen Long began in 2008, which has now become an integral part of its organizational culture. Xie noted, ‘A single act of giving can inspire others to contribute. Together, these gestures form a beacon of guidance and hope.’
President Simons expressed strong approval of the initiative, stating, ‘We must support each other and step in where people struggle. Given the challenging times we’re navigating, I’ve repeatedly called for solidarity. No one can do it alone—not even the government. That’s why I deeply value efforts like these. Giving inspires more giving.’
Simons also personally thanked representatives from the recipient institutions for their dedicated and often demanding work in service of the community.
This year’s beneficiaries included the Mytylschool, Mr. Huber Stichting, In De Ruimte, Betheljada, Huize Albertine, Hoor Naar Zijn Stem, Huize Ashiana, Kinderhuis Saron, Huize Tyltyl, Huize Siembah, Wanica Regional Hospital (geriatrics department), Libi Makandra, Maharishi Dayanand Children’s Home, Lotjeshuis, and Huize Ekkelisia.