Sagicor drive marks one year of safer roads and smarter driving across the Caribbean

Sagicor General Insurance Inc. (SGI) is commemorating the first anniversary of its groundbreaking telematics mobile application, Sagicor Drive. This innovative app, designed to foster safer driving practices and reward conscientious drivers, has been making waves across the Caribbean region. To celebrate this significant milestone, SGI organized a series of pop-up events in various markets, engaging with users and highlighting the app’s numerous benefits. These events have further amplified the app’s growing popularity and garnered overwhelmingly positive feedback. Currently operational in Barbados, Trinidad and Tobago, Antigua, and Saint Lucia, Sagicor Drive has already amassed over 500 users. The app employs advanced telematics technology to analyze driving behaviors, offering users valuable insights into their habits while incentivizing safer driving through rewards such as badges, vouchers, and policy renewal discounts. Over the past year, the SGI team has rolled out several updates to enhance the app’s functionality and user experience, making it more efficient and user-friendly. Andre Barrow, Assistant Vice President of Innovation and Business Systems at Sagicor General, shared optimistic insights based on the data collected. ‘The results are very encouraging. While we haven’t yet observed a reduction in accidents attributable to the app, we are hopeful that its continued use will promote better driving habits, ultimately leading to fewer claims for our clients,’ he stated. Sagicor Drive is a cornerstone of SGI’s digital innovation strategy, leveraging cutting-edge technology to elevate client experiences, improve road safety, and support communities through data-driven solutions.