SMEs gain bold insights at CEO luncheon

KINGSTON, Jamaica—Small and medium-sized enterprise (SME) operators in Jamaica are being encouraged to adopt a global perspective and implement strategies to enhance their competitiveness on the international stage. This advice was delivered by industry leaders Michelle Chong, CEO of Honey Bun, and Robert Scott, CEO of Lifespan Distributor, during the Honey Bun Foundation’s CEO Luncheon at the Terra Nova All-Suite Hotel. The event highlighted the importance of thinking beyond local markets and exploring opportunities for export and collaboration, regardless of the industry. Both CEOs emphasized the need for SMEs to adopt a mindset akin to that of larger corporations, focusing on scalability and operational excellence. Scott particularly stressed the value of strategic networking, urging attendees to move beyond merely collecting contacts and instead focus on building meaningful relationships and exchanging services. He highlighted the underutilized potential of bartering, which can be mutually beneficial for businesses. Chong reinforced the idea of thinking big, encouraging SMEs to adopt a franchise mindset, which involves creating standardized operating procedures (SOPs) to transition from business owners to quality control managers. Integrity and reputation were also underscored as critical components for success, especially in a small, interconnected market like Jamaica.