Little Dunn’s River, a public beach in Ocho Rios, St Ann, has once again become a hotspot for illegal profiteering, with individuals charging Jamaicans for access to what is supposed to be a free facility. Despite being officially open only on Sundays, the beach was found to be fully operational on a recent Wednesday visit by the Jamaica Observer. A self-proclaimed caretaker at a side entrance demanded $300 for entry, claiming the main gate was closed. This unauthorized fee was justified by the man, who asserted that he and his associates maintain the property, purchasing supplies and cleaning facilities. However, the beach is owned and managed by the Urban Development Corporation (UDC), making such charges illegal. This issue is not new; in 2022, the beach was shut down after a fatal shooting linked to a criminal network extorting visitors. Member of Parliament Matthew Samuda condemned the illegal activities, emphasizing that Little Dunn’s River is a free public beach under UDC supervision. He revealed that security measures have been initiated, including police involvement and arrests. Samuda also highlighted the government’s commitment to providing free beach access and shared that a $170-million upgrade plan for the beach is underway. While the beach is currently open only on weekends due to resource constraints, the government aims to balance accessibility and security. Samuda stressed that unscrupulous individuals blocking access will be forcefully removed, as they are not legitimate custodians but criminals. The issue has sparked protests, with advocacy groups demanding seven-day access and asserting historical rights to the land. The government’s beach access policy, nearing completion, seeks to address these concerns while ensuring public safety and enjoyment.