MARKING ITS SEVENTH anniversary with a significant philanthropic expansion, Infinity Integrated Marketing Communications and Events Limited (Infinity IMC) has elevated its commitment to academic excellence by tripling its annual awards for students at the Caribbean School of Media and Communication (CARIMAC), University of the West Indies, Mona. Previously sponsoring a single award, the company now champions three distinct scholarships targeting various communication disciplines.
The 2025 awardees, honored at a recent university faculty ceremony, are Fallon Naomi Miller (Animation), Zantaye Annaleise Thomas (Integrated Marketing Communication), and Kelesha Williams (Communication for Social and Behaviour Change – Graduate Studies). Each recipient demonstrated exceptional academic prowess, resilience, and a shared vision to leverage communication as a catalyst for societal transformation.
Shanoy Harris Coombs, CEO of Infinity IMC, articulated that this strategic expansion aligns with the company’s core values and anniversary celebrations. “Social impact remains at the heart of our operations. By increasing our scholarship offerings, we aim to acknowledge more exceptional talents and facilitate their entry into the media and communications landscape,” Coombs stated.
The awardees’ journeys underscore profound dedication and personal conviction. Kelesha Williams, a journalist from Television Jamaica, credited her humble origins in rural Green Town, Trelawny, as the driving force behind her academic pursuit. “Education represented the only viable pathway to disrupt cycles of marginalization and amplify underrepresented voices,” Williams explained.
Zantaye Annaleise Thomas, who balanced rigorous academics with leadership roles and internships, emerged as the class valedictorian for the 2025 graduating cohort. Despite moments of exhaustion, Thomas emphasized the importance of a robust support system and structured discipline. Her ambition is to redefine global narratives surrounding Caribbean excellence and strategically enhance Brand Jamaica’s international presence.
Both scholars perceive the Infinity IMC recognition as not merely an academic accolade but a vital endorsement from the industry, affirming the significance of nurturing emerging professionals. Meanwhile, the introduction of an Animation award category signals the company’s awareness of evolving communication mediums, particularly within digital storytelling and visual engagement.
Harris Coombs praised the awardees, noting, “These young women exemplify the future of our industry—their creativity, commitment, and discipline are truly inspiring.”