The Barbadian government is amplifying its nationwide campaign to combat gender-based violence and address systemic inequalities facing women. Minister Adrian Forde of the Ministry of People Empowerment and Elder Affairs revealed these initiatives during an International Women’s Day commemoration at Ellerton Wesleyan Holiness Church in St. George.
Minister Forde referenced an Inter-American Development Bank survey that confirmed the persistent threat of violence against women and vulnerable populations. “Our findings demonstrate an urgent need for continued public sensitization and discourse on gender-based violence,” Forde stated. “The survey essentially validated what we already suspected – that this ugly threat remains prevalent in our society.”
The ministry has launched a comprehensive awareness campaign featuring educational advertisements at bus stops and billboards across the island. “We’ve deployed 11 installations so far, featuring impactful messages and short videos emphasizing the crucial importance of respecting women and vulnerable groups,” Forde explained. “We plan to expand this initiative nationwide to acknowledge the virtuous role women play in our society.”
Beyond awareness efforts, the government is implementing practical empowerment programs. On Saturday, the ministry hosted an Entrepreneurial Expo showcasing over 20 young entrepreneurs, including persons with disabilities, to foster business opportunities.
Minister Forde acknowledged significant ongoing challenges, noting that “issues such as underpaid or unpaid workers disproportionately affect women.” He highlighted a particularly concerning statistic: “Approximately 42 percent of Barbadian households are headed by single females, representing nearly half of all households managed solely by women. This is not a figure we should be proud of.”
The newly established Social Empowerment Agency will spearhead efforts to address these challenges and strengthen family support systems. Forde emphasized his ministry’s commitment: “Through our actions, we will dedicate ourselves to this empowerment theme. We will maintain trusted partnerships with women and women’s organizations to ensure equitable access to government services and opportunities.”
The minister concluded with a powerful statement: “The fundamental objective is that women must benefit equally from all opportunities this country offers. We must work collectively as a society to recognize these challenges and develop effective solutions.”