KINGSTON, Jamaica — Catherine’s Peak Pure Spring Water has reaffirmed its commitment to Jamaica’s largest charitable road race by extending its hydration partnership with the Sagicor SIGMA Corporate Run/Walk through 2026. This announcement solidifies a 28-year collaboration that has become integral to the event’s operations.
The 2026 edition of the annual fundraiser, orchestrated by Sagicor Group Jamaica, continues its tradition of mobilizing massive public participation for national causes. This year’s event saw unprecedented engagement with over 30,000 registered participants. Strategic hydration stations were established along the race route, ensuring athletes remained properly hydrated throughout the physical challenge.
Beyond hydration services, the GraceKennedy Group subsidiary maintained a significant presence in the event village. Approximately 250 gift packages containing various Grace products were distributed to participants. Grace Foods further enhanced the participant experience by providing samples of their Grace Sardines canned products, offering nourishment alongside hydration.
The enduring partnership was celebrated by key representatives from both organizations. Catherine’s Peak Brand Manager Rochell Samuels-Black and Senior Beverages Brand Manager Allawney Bromley joined forces with Sagicor’s VP of Communications, Social Media and CSR, Nicole Campbell Robinson, to commemorate nearly three decades of collaborative community service.
Samuels-Black emphasized the philosophical alignment between the organizations: “Our alliance with SIGMA at Sagicor Group Jamaica is fundamentally built upon mutual dedication to health, wellness and societal contribution. For 28 years, we’ve had the honor of supporting countless participants while backing an initiative that creates measurable impact throughout Jamaican communities. Observing multiple generations uniting for a common purpose holds profound significance for our team.”
Event organizers acknowledged the indispensable role played by the hydration partner. Nicole Campbell Robinson noted: “Catherine’s Peak has served as a foundational partner since Sigma’s inception. Their consistent reliability, vibrant energy, and genuine commitment to community betterment have consistently enhanced the participant experience annually. Proper hydration is crucial for any athletic event, and Catherine’s Peak consistently delivers superior quality while embodying the event’s core ethos.”
Samuels-Black added: “SIGMA exemplifies corporate Jamaica’s collective power to elevate communities. As part of the GraceKennedy family, we take pride in having both Catherine’s Peak and Grace Foods support participants through both hydration and nutrition, strengthening our dedication to healthy living and national progress.”