A growing number of school-aged girls across Barbados are increasingly drawn to careers in information and communication technology (ICT), marking a significant shift in a sector long dominated by male professionals, according to the country’s Data Protection Commissioner Lisa Greaves. Greaves shared the update with reporters on the sidelines of 2024’s Girls in ICT Day, an annual global event hosted this year under the forward-looking theme “AI for Development: Girls Shaping the Digital Future”. This year marks only the second time the Caribbean nation has hosted the in-person event, and organizers are already seeing measurable progress in changing entrenched cultural perceptions about technology careers. “For generations, ICT has been viewed as a male-centric field, so the core goal of this initiative is to open young girls’ eyes to the range of rewarding career pathways available to them in the sector and help them build early interest,” Greaves explained in her remarks. “We want to empower young women to see ICT as a viable, exciting career option for them, to imagine themselves as innovators and active architects of the digital future we all share.” What makes this growing interest particularly notable is the consistent upward trend in participation that organizers have tracked since the first event. Greaves confirmed that interest has climbed steadily year over year, with a stark jump in attendance that signals a broader cultural shift among young Barbadians engaging with tech-focused opportunities. “We’ve definitely seen a clear uptick in interest,” she noted. “Last year, our numbers were much lower, and each year the event gets bigger. Whenever we visit local schools to talk about ICT, both boys and girls come away energized and curious about the career options available.” Beyond growing attendance, the nature of the interest is also expanding: girls are no longer only looking at traditional technology roles, they are increasingly exploring newer, creative career tracks across the digital ecosystem. Popular areas of interest now include social media-focused ICT applications for digital marketing, influencer content creation, and cybersecurity, alongside longstanding core roles like database administration and chief technology officer positions that remain in high demand across industries. To put the growth in perspective, Greaves revealed that just 40 girls attended the event in 2023, while more than 100 participated in 2024’s activities. This expanding interest does not happen by accident, Greaves added: the upward trend is supported by a year-round suite of outreach initiatives designed to keep ICT accessible and top of mind for students across the island. Alongside the annual Girls in ICT Day, organizers host a yearly Science Festival that centers technology engagement, as well as school road shows that travel across the country to connect with students directly. In total, three to four dedicated outreach programs roll out every year to nurture growing curiosity about the sector. Thursday’s 2024 event gathered around 100 students from 10 different secondary schools across Barbados, giving attendees hands-on, interactive exposure to a wide range of cutting-edge emerging technologies. Participants got to test immersive virtual reality systems, practice foundational coding skills, and watch live demonstrations of real-world cybersecurity investigation work. The day’s activities also included interactive drone flight exercises, basic robotics challenges, and even water robotics projects, which helped students understand how ICT principles apply to a diverse range of sectors and real-world use cases, from environmental management to engineering.