KINGSTON, Jamaica—Jamaican authorities are making an urgent appeal to educational institutions to accelerate distribution of thousands of student transit cards that remain undelivered, potentially jeopardizing the effectiveness of the national subsidized transportation initiative.
Owen Ellington, Managing Director of the Jamaica Urban Transit Company (JUTC), issued the call during a press conference hosted by the Ministry of Energy, Transport and Telecommunications on February 17. He revealed that while over 4,000 student cards have been provided to schools for distribution, fewer than 2,000 have actually reached students’ hands—a concerning shortfall that threatens the program’s financial sustainability.
The National Rural School Bus Programme, which commenced its phased implementation in September last year, provides subsidized transportation to students at a flat rate of J$50 per trip. According to recent data from monitoring contractor El Hydro, approximately 11,164 students have completed registration, with just over 10,000 validated in the system. However, only around 560 students have actually loaded funds onto their cards.
Ellington emphasized the critical importance of card usage for both operational efficiency and revenue generation. “We urge parents to ensure the cards are topped up, and we are appealing to the children to use the cards when they enter and exit the bus,” he stated, explaining that the electronic tap system provides accurate commuter counts essential for program management.
The initial phase of the program has seen significant infrastructure development, with 110 buses acquired, retrofitted, and deployed to JUTC. The service operated without charge from its September inception through January 2026, demonstrating the government’s commitment to educational accessibility.
Ellington reported strong operational performance, with bus availability consistently exceeding 85% and daily deployment rates averaging in the high 70s to mid 80s. With additional buses planned for acquisition in fiscal year 2026/27, JUTC is building internal capacity to accommodate expanded services aligned with the Ministry of Education’s schedule.
The managing director expressed gratitude for the opportunity to administer the program, stating: “We are pleased, delighted, and honoured to be asked to run the service on behalf of the country, and we look forward to continued support from stakeholders in making this a reality.”