For the 27th consecutive year, the cherished Christmas Cheer Programme at Sheraton Mall has illuminated the holiday season for disadvantaged Barbadian youth, with energy provider RUBIS continuing its longstanding partnership through a substantial financial contribution. The recent event on December 6 transformed the shopping center into a hub of festive excitement as approximately 100 carefully selected children experienced a day brimming with both entertainment and practical education. Beyond the typical holiday festivities, the program incorporated financial literacy components during shopping activities, providing valuable life skills alongside seasonal joy. The comprehensive experience included catered meals, cinematic entertainment at Olympus Theatres, and the priceless opportunity for children to select their own Christmas gifts. Karen Oliver, Head of Business Operations at Sheraton Mall, emphasized the profound community impact, stating that RUBIS’s $2,000 donation was instrumental in creating meaningful memories for participating families. Both organizations reaffirmed their commitment to continuing this partnership, recognizing its significant role in supporting community well-being and demonstrating corporate social responsibility during the holiday season and beyond.