In response to the devastation caused by Hurricane Melissa, Digicel Group and the Digicel Jamaica Foundation have initiated a robust humanitarian effort to aid recovery in Jamaica’s hardest-hit regions. The joint initiative, titled ‘Reconnecting Jamaica,’ aims to distribute nearly 12,000 care packages to residents in the most affected western parishes, including Westmoreland, St Elizabeth, Hanover, St James, and Trelawny. To date, over 1,500 food care packs have been delivered, with an additional 10,000 set for distribution in the coming days. These packages contain essential supplies such as water, rice, oil, and other staples, alongside hygiene kits and solar-powered lighting solutions like LED lanterns and emergency bulbs for households still without electricity. Furthermore, hardware certificates are being provided to enable residents to purchase construction materials locally, fostering sustainable rebuilding efforts within their communities.
Marcelo Cataldo, CEO of Digicel Group, emphasized the company’s commitment to Jamaica’s recovery, stating, ‘Our responsibility extends beyond business; we’re focused on restoring hope and supporting government efforts.’ The Digicel Foundation, a cornerstone of community development for nearly two decades, has mobilized staff and volunteers island-wide to coordinate relief distribution. Additional support includes the distribution of SIM cards with data plans to relief workers, complimentary prepaid and postpaid plans for affected customers, and mobile charging stations on Digicel buses to help residents stay connected.
Collaborating with the Jamaican government, Digicel is also addressing environmental and health needs by supplying items such as foggers, testing tablets, and medical equipment. A regional crowdsourcing campaign and donation bins at Digicel’s Kingston headquarters further encourage contributions to the relief efforts. Charmaine Daniels, CEO of the Digicel Foundation, highlighted the initiative’s broader mission: ‘Reconnecting Jamaica is about restoring dignity and stability. These care packages symbolize solidarity and long-term support.’
Stephen Murad, CEO of Digicel Jamaica, praised the dedication of the network teams working tirelessly to restore connectivity and assist in relief distribution. ‘Reconnecting Jamaica is our sole focus,’ he said. ‘We’re proud of our teams who embody the spirit of the Digicel family by standing with our customers in their time of need.’